Advertising: Which Half is Which? By now everyone has heard the saying, “Half the money I spend on advertising is wasted; the trouble is I don’t know which half.” Most people attribute it to a friend or business associate, but the comment was originally made by retailer John Wanamaker, a marketing pioneer in the early […]
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Karen Brennan is an accomplished, results-oriented marketing executive with a broad knowledge of the restaurant industry and a deep understanding of consumer behavior over 25 years of marketing leadership and a record of award-winning marketing initiatives for more than 30 restaurant brands as well as numerous entrepreneurs and not for profit organizations. She has held senior marketing positions with the Bravo Brio Restaurant Group, Coco’s Bakery Restaurants, and Max & Erma’s Restaurants Inc. She holds an MBA from The Ohio State University and serves on the Fisher College of Business Alumni Board and the National Restaurant Association (NRA) Marketing Executives Group Board.
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