The buzz on burgers seems to be at a fever pitch these days. After splitting a perfect burger with a friend at Bandera a couple of weeks ago, followed by a Happy Hour visit for Fleming’s cheeseburger, I was talking with an industry menu maven who noted that, right now, the “downscaling of fine dining†is a perfect opportunity for struggling upscale players to provide value by offering great burgers, and that even fast-food players are doing a “superb job.†Read More
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Karen Brennan is an accomplished, results-oriented marketing executive with a broad knowledge of the restaurant industry and a deep understanding of consumer behavior over 25 years of marketing leadership and a record of award-winning marketing initiatives for more than 30 restaurant brands as well as numerous entrepreneurs and not for profit organizations. She has held senior marketing positions with the Bravo Brio Restaurant Group, Coco’s Bakery Restaurants, and Max & Erma’s Restaurants Inc. She holds an MBA from The Ohio State University and serves on the Fisher College of Business Alumni Board and the National Restaurant Association (NRA) Marketing Executives Group Board.
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