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Karen Brennan is an accomplished, results-oriented marketing executive with a broad knowledge of the restaurant industry and a deep understanding of consumer behavior over 25 years of marketing leadership and a record of award-winning marketing initiatives for more than 30 restaurant brands as well as numerous entrepreneurs and not for profit organizations. She has held senior marketing positions with the Bravo Brio Restaurant Group, Coco’s Bakery Restaurants, and Max & Erma’s Restaurants Inc. She holds an MBA from The Ohio State University and serves on the Fisher College of Business Alumni Board and the National Restaurant Association (NRA) Marketing Executives Group Board.
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It’s About the Ingredients
‘Tis the Season
Last weekend, I had a party for my nephew and his wife, who were in town on spring break, and what started as a quiet dinner grew into quite a party that included his high school buddies, old neighbors, friends and family. Along the way, I decided to “outsource†a little and got online to check out my options. The last time they were in town, I made margaritas, appetizers and desserts and then picked up tacos and burritos from Baja Fresh. It was great, but since my Baja Fresh has closed, I had to find another alternative that would go with margaritas. Luckily, my nephew assured me that everything goes with margaritas. Read More
Strategic Freebies
Are You Ready?
Since it’s Lent, the Catholic schoolgirl in me couldn’t resist a trip to McDonald’s today for a fish sandwich. (It brought back a flood of school cafeteria memories for me.)
What Can We Learn from Chick-fil-A?
From product quality to adherence to core values, Chick-fil-A is replete with best practices. But the thing that most recently impressed me is this: When the going gets tough, the smart get strategic.